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William Morris Strawberry Thief Red

Strawberry Thief is another of our licensed William Morris design that was first produced in 1883. It marked a triumph for Morris as it was produced as he perfected the indigo-discharge technique of printing at Merton Abbey. We also have Strawberry Thief Blue within our collection.

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The design was inspired by William Morris's observation of the thrushes under the strawberry nets at Kelmscott Manor. May Morris conjured up this scene when speaking of the design, "You can imagine my Father going out in the early morning and watching the rascally thrushes at work on the fruit beds and telling the fanned who growls ‘I'd like to wring their necks!' that no bird in the garden must be touched. There were certainly more birds than strawberries in spite of attempts at protection. And the walls of the little dining-room are hung with this note of the June garden and the little lords of it." What a lovely insight into the Morris family life!

Today, we print and manufacture all our products in the United Kingdom. Back when Morris was producing his designs, it was a long process taking three days to prepare. It had to be really accurate.

First the cloth was dyed all over in an indigo vat, for a uniform blue colour to be washed all over the fabric, it was then printed with a bleaching reagent- this would then reduce the colour as much as required to achieve the desired base colour. Mordants are applied onto the bleached parts and the cloth was then completely immersed in madder vat in order to give the proper tint. The excess colour is then cleaned off and, to set the fabric so it won't run, the colours are set at boiling point by passing the fabric through soap. The cloth was then laid outside with the printed side face up so the white of the design can be purified- as you can tell, a laborious job! Today, as mentioned, we use a modern flat bed printing technique; though like Morris, still print in the United Kingdom.

Our products are both printed and manufactured in the United Kingdom, and are licensed designs by William Morris, printed both size and colour-wise to our own specifications to best suit our products.

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William Morris Red Strawberry Thief Pvc / Oilcloth Floral Wipe Clean Apron
William Morris Red Strawberry Thief Pvc / Oilcloth Floral Wipe Clean Apron
£14.50
William Morris Red Strawberry Thief Cotton Drill Floral Apron
William Morris Red Strawberry Thief Cotton Drill Floral Apron
£14.50
William Morris Red Strawberry Thief 100% Cotton Floral Tea Towel
William Morris Red Strawberry Thief 100% Cotton Floral Tea Towel
£7.50
William Morris Red Strawberry Thief Quilted Cotton Pack of 4 Placemats
William Morris Red Strawberry Thief Quilted Cotton Pack of 4 Placemats
£32.99
William Morris Red Strawberry Thief 147cm Round Floral Cotton Tablecloth
William Morris Red Strawberry Thief 147cm Round Floral Cotton Tablecloth
£26.99
William Morris Red Strawberry Thief 137cm Round Pvc Floral Cotton Tablecloth
William Morris Red Strawberry Thief 137cm Round Pvc Floral Cotton Tablecloth
£32.99
William Morris Red Strawberry Thief 132 x 178 Cotton Floral Tablecloth
William Morris Red Strawberry Thief 132 x 178 Cotton Floral Tablecloth
£30.99
William Morris Red Strawberry Thief 132 x 229 Cotton Floral Tablecloth
William Morris Red Strawberry Thief 132 x 229 Cotton Floral Tablecloth
£34.99
William Morris Red Strawberry Thief Pvc / Oilcloth Small Tote Bag
William Morris Red Strawberry Thief Pvc / Oilcloth Small Tote Bag
£16.50
William Morris Red Strawberry Thief Pvc / Oilcloth Medium Tote Bag
William Morris Red Strawberry Thief Pvc / Oilcloth Medium Tote Bag
£17.50
William Morris Red Strawberry Thief Large Pvc /Oilcloth Tote Bag
William Morris Red Strawberry Thief Large Pvc /Oilcloth Tote Bag
£18.99
William Morris Red Strawberry Thief Pvc / Oilcloth Long Handle Tote Bag
William Morris Red Strawberry Thief Pvc / Oilcloth Long Handle Tote Bag
£17.99
William Morris Red Strawberry Thief Long Handle Zip Top Tote Bag
William Morris Red Strawberry Thief Long Handle Zip Top Tote Bag
£25.50
Licensed William Morris Red Strawberry Thief 100% Cotton Fabric By The Half Metre
Licensed William Morris Red Strawberry Thief 100% Cotton Fabric By The Half Metre
From: £7.50
William Morris Red Strawberry Thief 100%  Heavy Cotton Floral Fabric By The Half Metre
William Morris Red Strawberry Thief 100% Heavy Cotton Floral Fabric By The Half Metre
From: £8.50
William Morris Red Strawberry Thief  Pvc / Oilcloth Floral Tablecloth Fabric By The Half Metre
William Morris Red Strawberry Thief Pvc / Oilcloth Floral Tablecloth Fabric By The Half Metre
From: £9.00
William Morris Red Strawberry Thief 37mm Flat Floral Bias Binding By The Metre.
William Morris Red Strawberry Thief 37mm Flat Floral Bias Binding By The Metre.
From: £3.00
Thrilled with our reupholstered chair, brought back to life with our heavyweight William Morris Willow Bough Green 🌿 It’s amazing what a pop of colour and a floral will do to a room 🤍 If you fancy learning how we did this upcycle, we’ll write a blog on it ☺️ 
& if you’re in the UK and would like a sample of any of our fabrics, please let us know 📮
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#williammorris #morris #williammorrisfabric #morrisfabric #williammorrisfabrics #willowbough #reupholstery #reupholstered #upholsteryfabric #upcycledfurniture
The different weights of fabric 🧵 We have four weights of fabrics; cotton, heavyweight, drill and pvc, all work well for different projects. For a free sample, please feel free to message us and we’ll get them sent out to you 📮
✨ For our 100% cotton, it’s great for quilting, dress making and more, our lightest weight of cotton
✨ Our heavyweight cotton is perfect for curtains and light upholstery, a heavier fabric than our 100% cotton 
✨ Our drill cotton fabric is our heaviest weave fabric, suitable for light upholstery 
✨ Our PVC is our pvc/oilcloth coated cotton fabric, brilliant as a table covering, it’s sold by the half metre and as it won’t fray, is great to put straight on the table 🌿

The cotton, heavyweight and drill cotton are all 152cm wide and the pvc fabric is 140cm wide. All are sold by the half metre 📏
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#williammorris #williammorrisfabric #williammorrisfabrics #fabrics #morrisfabric #goldenlily #onlinefabric #upholsteryfabric #curtainfabrics #quiltingfabric
In January when the Christmas sparkles come down, we’ve got to bring out even more Morris florals to make sure the house still feels sparkly and beautiful ✨ if you’re also looking to revamp any of the home and looking for a licensed William Morris design for a pop of colour, get in touch for any samples so you can choose which works in your home 🤍
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#williammorris #morris #strawberrythief #preraphaelite #onlinefabric #onlinefabricstore #fabrics #williammorrisfabric
Our blue Strawberry Thief oven gloves are back in stock, just in time for Christmas! 🎄 will you be gifting some Morris floral magic this year? Or hope to be receiving some! 🎁 Our matching sets of kitchenware and tableware are very popular this time of year, remember if you’re sending direct to your loved one, you can select for the items to be gift wrapped at checkout on our website! 🌟
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#williammorris #strawberrythief #williammorrisdesign #williammorrisfabric #williammorrisdesigns #ovengloves #christmasgiftsideas #kitchenware #tablescape
Our Black Friday sale is now live! 🥂 On our website only, use code, BLACKFRIDAY10 all weekend for 10% off your order ☺️ Ends Sunday at midnight 🌙
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#williammorris #williammorrisfabric #williammorrisfabrics #preraphaelite #willowbough #tablescape #placemats #floraldesign
Dreaming of the sunshine 💭 This is our smallest size of tote bag, in our licensed William Morris Strawberry Thief, on this bike ride we were pretty happy that it was filled to the brim with snacks to eat on the beach ☀️ On Wintery nights we love to look back on the sunshine! ☁️
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#strawberrythief #williammorris #preraphaelite #morris #williammorrisdesign #totebag #summerdreaming #williammorrisfabric #coronado
We're so thrilled our new website is now live! 🌿Just in time for Christmas shopping, it's much easier to use, and still full of beautiful licensed William Morris designs on every page! We hope you like the change, especially where lots of you are featured on the new 'inspiration' page! 🌟 We absolutely love that it showcases everyones tablescapes and craft projects, just click on them to see the design and who posted the photo so you can see more of their content ☺️ If you're happy for us to use your photos, just send us a message, we'd love it to be a page we can keep adding to throughout the seasons 🪴
Special thank you to @adigi_agency for creating our website, we love it! 🤍
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#williammorris #morris #williammorrisfabric #williammorrisfabrics #onlinefabrics #countrykitchendecor #christmasgiftsideas #newwebsitelaunch
A few of our licensed William Morris designs all hanging out, aren’t they iconic! It’s amazing that you can see a Morris print and instantly know it’s his design 🌿
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#williammorris #morris #williammorrisdesign #teatowels #goldenlily #strawberrythief #willowbough #upholsteryfabric #curtainfabric #onlinefabricshop
Hands up if you’re a Golden Lily fan 🙋‍♀️ Our licensed William Morris design tea towels make excellent Christmas gifts if you’re writing your Christmas list!🎄 
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#williammorris #goldenlily #teatowels #christmasgiftsideas #morris #williammorrisfabric #kitchenaccessories #preraphaelite #christmasgiftidea
Always brightening up the kitchen; Willow Bough 🌿 What a special design ✨
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#williammorrisfabric #williammorris #teatowel #willowbough #williammorrisdesign #designs #preraphaelite #teatowelsofinstagram
“The true secret of happiness lies in taking a genuine interest in all the details of daily life” - William Morris. Some days, for us, that means decorating our tables with napkin bows and settling down for a slice of cake! 🧁
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#williammorris #williammorrisfabric #morris #fabric #strawberrythief #preraphaelite #tablecloth #tablescape
Fabric stack of floral dreams 💭
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#williammorris #williammorrisfabric #williammorrisfabrics #fabric #onlinefabric #curtainfabric #upholsteryfabric #fabricstack
We'd say Morris more than succeeded, with timeless designs and words, it shows true beauty and art will never age 🌿 Morris wrote this quote in "The Well At The World's End: Volume I." Have you ever read much of his poetry or writing? ✍️
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#williammorris #williammorrisfabric #williammorrisfabrics #preraphaelite #fabrics #quotes #quotestoliveby #strawberrythief #williammorrisdesign #quotesdaily #quotestagram #morris #williammorrisfabricdesigns
A little fabric stack full of William Morris floral magic 🌿
Is anyone else a little excited that it's only 100 days until Christmas... or is it too soon to talk about? We're quite excited for Christmas crafts, food and films! ☺️ We wonder what your favourite Morris design is? Does it change based on season? 🎄 (it's far too early for this emoji but we're excited and can't help it, sorry.)
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#williammorris #williammorrisfabric #williammorrisdesign #design #strawberrythief #preraphaelite #cottonfabric #upholsteryfabric #curtainfabric #fabrics
Important conversation of the day at Laura's Beau HQ: who fancies a crumble and which is your favourite flavour? 🍎 Apple seems popular, so does rhubarb ☀️ One thing we can agree on is that we're all going to be baking them tonight - best get our fave oven gloves out! 👩‍🍳 These are our licensed William Morris Eyebright double oven gloves, isn't it such a beautiful pattern 🤍
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#williammorris #williammorrisdesign #williammorrisfabric #morris #ovengloves #ovenglove #eyebright #inspiredbynature #inspiredbynature_ #florals #myfloralhome #floralhome #preraphaelite #mykitchenstyle
We were cutting our Strawberry Thief fabric today and the sunlight hit it perfectly, we couldn’t resist a picture 🌿 All our licensed William Morris designs are printed in the United Kingdom, and we sell it by the half metre 🪡 If you’re in the UK and would like a sample, just send us a message! 💌 
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#williammorris #williammorrisfabric #williammorrisdesign #design #strawberrythief #preraphaelite #cottonfabric #upholsteryfabric #curtainfabric #fabrics