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A British Business

8th June 2020

Hi everyone, welcome back to another blog! Not to be all me-me-me, but we wanted to talk more about… well, us. In particular, about us being a British Business.

We’re a British business, printing and manufacturing licensed William Morris designs in the UK. It’s important to us because Britain used to be the heart of the textile industry. Creating the business 26 years ago, it was always something we wanted to achieve. The William Morris designs were always created for manufacture and print in England so we wanted to be true to that. It also gives us a lot of control because we always make sure quality is upheld.

Merton Abbey

Morris printed in England actually did you know? At Merton Abbey in London, on the River Wandle, Morris pushed back towards traditional printing methods. He didn’t want to just accept Victorian Industrialisation. Here, he perfected the Indigo Dye Technique. Morris moved into Merton Abbey in June 1881, and with the 7 acres outbuildings, turned it into an idealised hub of craftsmanship. Textile printing, stained glass making, tapestry, carpet-weaving all took place here.

He employed former Spitalfields silk weavers at Merton Abbey to produce hand-woven textiles. The plants grown in the gardens were used for the dye and water from the river was used to dye and rinse fabric making it a perfect location for a print works.

Back to us…

We wanted to carry on printing his beautiful designs in the UK – and manufacturing it too. We’re not going to lie about it – manufacturing abroad is far cheaper and it’s why many businesses move their print and manufacturing needs overseas. But, it does mean that you don’t have the control on both quality and the way that staff are treated. We believe wholeheartedly in ensuring that the people creating our products should be treated fairly. You can’t guarantee that if you can’t see that. We’re big fans of transparency in this. Ultimately, we would prefer a higher price point in response to controlling the fact those creating our beautiful products are receiving good wages and the quality of our products is high.

If you ever also want to read our environmental promise, you can absolutely do that here – again, we want to give you transparency with your purchase!

We thought you might like this YouTube video of our Pimpernel Cream William Morris fabric being printed! There’s a few others on the channel if you’re interested, it’s always interesting to see how things are made isn’t it.

Hopefully this gave you more insight into who we are and why we’re such a proud British business! If you want to support us on social media, we’d love to see you and have a chat!

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In 1864, William Morris designed gorgeous Trellis- inspired by the rose trellis in the gardens of @redhousent 🌹 We’ve got a limited collection of small and large cotton tote bags that we’ve just put live on the website- the perfect accompaniment to your next day out, it’s a design that’s proved itself to be timeless, plus it’ll go with every outfit, what’s not to love! 🤍 If everyone loves our cotton totes, we could bring them out in more designs, which design would you like to see a tote in? 🌟
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#inspiredbynature_ #williammorris #trellis #garden #floraltotebag
Perfect in every colour; it’s Brother Rabbit ✨ Our licensed William Morris Forest Green colour way of Brother Rabbit now comes in tea towel form to add some timeless floral magic to your kitchen, did you know the birds and rabbits within the design were drawn by Philip Webb? 🐦‍⬛ 
Our tea towels are all printed and manufactured in the UK, and are £10.99 each 🌟
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#williammorris #williammorrisdesign #floral #philipwebb #floralprint
Gorgeous Mallow Forest Green in the sunshine this week ☀️ Our heavyweight fabric is so versatile with so many crafts, what will you make? 🧵
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#williammorris #williammorrisdesign #williammorrisfabric #greenfloral #craftingfabrics
Wrap an order with us for a custom bundle of some wedding table linens 🌿 These Mallow Forest Green napkins and a custom table runner are now on their way to a customer to adorn their wedding tables, we’re so pleased to be involved in the tables of a few weddings this year! 🤍 If you are looking for gorgeous timeless William Morris florals for your tables, get in touch we’d love to discuss it with you ✨ 
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#williammorris #weddingtablescape #weddingtables #weddinglinens #weddingtablescape
It’s coming home! 🏴󠁧󠁢󠁥󠁮󠁧󠁿 To celebrate, take 15% off our website all weekend with code: HOME at checkout ⚽️ Hurry it ends Tuesday 🌿
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#williammorris #england #itscominghome⚽️ #britishbusiness #floralprint
Have you seen our forest green colourways of Mallow and Brother Rabbit? 🌿 We brought them out last year and were so happy that they’re ever so popular with everyone 💚 This week we’ve also got a 10% discount running on our website with code: floralsummer 🌅
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#williammorris #williammorrisfabric #wmorris #williammorrisdesign #preraphaelite
A moment for the greens! 💚 Can you name all these beautiful green William Morris designs? 🌿 All digitally printed here in the UK 🇬🇧 The good thing seeing them all together is you can see which work together for a sewing project or quilt, or layered together for your next tablescape! 🫧
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Did you know we do bundles of our fabric offcuts? 🌿 Perfect for sewer and quilters, they’re various sizes and designs and available on our Etsy and website - this is our latest “almost fat quarter” bundle that all are almost 50cm pieces, you could even make double sided cushions or anything! What would you create? 🪡🧵 (message us if you’d like a link to our bundles!🫧)
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When cutting fabric stacks, we always wonder what is being made from them, we often get messages about quilts being stitched together with various tonal colours, curtains ready to be part of daily life or dresses being sewn to be worn to the next big event, so if you ever make anything from our fabrics- whether it be a huge project or a tiny one made of our scrap bundles, do let us know what you make! 🪡🧵
Can you name the designs within the photo? All sold by the half meter, £18.50 per metre of cotton, £20.50 per metre of heavyweight cotton 🫶🏻
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#williammorris #wmorris #morrisfabric #floralfabric #quiltingcotton
Mid week tables require; a vase of gorgeous fresh flowers, as many sweet treats as you can get your hands on, and of course, a gorgeous tablecloth set- this Willow Bough blue is one of our all time favourite William Morris designs, it’s utterly timeless and so beautiful 🌿
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The table details;
Willow Bough blue napkins- £16.99
Willow Bough tablecloths- starting at £29.99 depending on size 
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#williammorris #williammorrisdesign #willowbough #englishdesign #myfloralhome