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A sustainable wrapping idea…

1st December 2019

We can often be found spending a little too long on Instagram, scrolling through beautiful interior accounts, dogs dressing up and floral accounts. However, when we came across a movement The World’s Most Rubbish (TWMR) using the #cutthewrap which encourages us to cut down on our environmental impact this Christmas.

TWMR have said that their research claims 58% of us Brits are looking to make more sustainable choices this season. Which isn’t a surprise after we read that every single Christmas, in Britain, we throw away enough gift wrap to circle the globe a ridiculous nine times. Now, lots of this can’t even be recycled – a general guide we read is that if it has glitter on it or if it doesn’t hold into a ball when scrunched, then it can’t be recycled.

So, what are we doing to be more sustainable this year? As a nation, again according to the TWMR, the number one way we’re looking to be more sustainable is by cutting back on how much wrapping paper we use. The total amount that we use is 72,312,300 rolls.

So, what can we do to help?

Well, make the wrapping part of the present of course! This year, we used tea towels and fabric by the half metre (for those that like to craft so it is part of their gift.) The two below photos show how easy it is to do. These gifts were sent to our friends in Japan who are our exclusive retailers over there. We used our new Strawberry Thief Red tea towels as the wrapping and then for the bows we used bias binding. We debated using different colours for the bows – perhaps Willow Bough blue as the wrapping and Willow Bough green for the bow.

 

We were tagged in the below photo by Fauna Home on Instagram of her using our William Morris Willow Bough fabric as a gift wrap alternative. We absolutely love that she brought the naturalistic element back to the fabric by adding in greenery to the bow. It brings together Morris’s vision of nature to his designs and also reinforces that it’s sustainable!

Be careful to only add in greenery just before you give the presents so it doesn’t go a little sad! We’d recommend adding in eucalyptus as it’s so beautiful and also trendy right now – it also doesn’t require that much water and upkeep!

Will you be using a more sustainable option of gift wrapping this year? We sell all our fabric by the half metre, so that whatever your size of gift, there’s a gift wrap option for you! The beauty is that after unwrapping their gift, they actually end up with another gift of a tea towel or fabric if they love to craft!

If you’d ever like to read our personal sustainable policy – you can do here. 

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Mid week tables require; a vase of gorgeous fresh flowers, as many sweet treats as you can get your hands on, and of course, a gorgeous tablecloth set- this Willow Bough blue is one of our all time favourite William Morris designs, it’s utterly timeless and so beautiful 🌿
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The table details;
Willow Bough blue napkins- £16.99
Willow Bough tablecloths- starting at £29.99 depending on size 
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#williammorris #williammorrisdesign #willowbough #englishdesign #myfloralhome
A little update from us 🇬🇧
From 1st July, our product prices will be increasing due to continued rises in manufacturing and material costs.
We’ve worked hard to absorb these increases for as long as possible, but to continue providing the quality you expect from us, a small price adjustment is now necessary.
Every product we create is proudly printed and manufactured here in the UK, using high-quality materials and processes that ensure a finish we’re proud of. Our fabrics are all digitally printed to give a crisp finish.
If you’ve been thinking about placing an order, now is the perfect time — all orders placed before 1st July will be at our current prices.
To thank you for your support, we’re offering an exclusive discount before the new prices take effect.
Use code: thankyou
Enjoy 10% off your order until 14th June
This is the perfect opportunity to place your order at current prices and enjoy an additional saving before the increase.
Thank you for supporting a UK small business and for choosing quality. We truly appreciate every order ❤️
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#uksmallbiz #madeintheuk #williammorris #fabricstore #floralfabric
Gorgeous postbox 📮 If you’d like a free sample of any of our fabrics just send us a message and we’ll get them sent out to you 💌 If you’re ordering from abroad, we will always take the parcel to the post office to make sure we’re comparing different postage methods to get the best postage prices for you- we’re wanting to spread the floral goodness global! Today I pottered to the post office to send a lovely pvc apron to Australia which is amazing that Morris is well known world wide! 🐨🦘🇦🇺 
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#williammorris #williammorrisdesign #smallukbusiness #fabricdesign #postboxesofinstagram
The best season is peony season 🫶🏻 Our favourite flowers, having peonies blooming in the house is always the best ✨ This is our William Morris Merton design, the most stunning blue and white pattern is so timeless ✨
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Lily is one of our favourite William Morris designs, it’s such a beautiful botanical design with all those willow leaves in the background 🌿 
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Happy Strawberry Thief day! 🍓 On this day in 1883, Morris registered this beautiful design, isn’t it amazing that all these years later, it’s still as timeless as ever now more popular than ever and decorating homes across the world 🐦‍⬛ 
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#strawberrythief #williammorris #williammorrisdesign #birddesign #floralfabric
We want to say a huge THANK YOU to all our lovely customers who have been so patient with us whilst our website checkout has been all in a tizzy - and thank you for your orders on another platform, we appreciate you keeping us going as a small business- but, we’re back up and running now so please use code: THANKYOU at checkout for 15% off until Sunday 🫶🏻✨ (song was me when we finally got tech issues fixed 🫠😂)
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#williammorrisfabric #williammorris #wmorris #floralteatowel #williammorrisdesign
📣 This fabric is on a big sale! 📣 Our red Strawberry Thief drill fabric is currently on sale for £15 a metre 🍓 Our drill fabric is a slightly heavier weight and weave than our heavyweight fabric and is perfect for light upholstery, curtain making and more 🪡🧵 It won’t be on sale long so grab yourself some whilst you can ✨
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#williammorris #williammorrisdesign #strawberrythief #ukfabric #curtainfabric
The soundtrack to our day- our fabric cutter! 🎼 If you ever order fabric from us this is how we get our cuts so straight ☺️ Did you know that we sell our fabrics by the half meter, so however big or small your project is, we’ve got fabric for you ☺️ This is our gorgeous William Morris Strawberry Thief blue design, it’s very often on our cutting table as it’s so popular! Do you prefer it in red or in blue? 🍓 
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#williammorris #fabricbytheyard #fabricbymeter #floralfabric #ukfabric
Replacing all normal eggs with chocolate ones for the foreseeable future 🐣 Brother Rabbit Green on the table always looks so beautiful, we just love this new colour way in this gorgeous William Morris design ✨
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#williammorris #wmorris #eastertable #floraltable #eastertablescape
Gorgeous flowers this weekend 🤍 We can’t get over the beautiful tulips 🌷 Brother Rabbit blue on the table, do you prefer it in the blue, red or green? 🌿
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#williammorris #wmorris #preraphaelites #flowerpowerfabric #flowers