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William Morris Eyebright

Eyebright was designed by William Morris in 1883 - to begin with it was to have the specific use of a lining fabric; of course, it's way too beautiful to be hidden in a lining! In 1883, Morris's designs seemed to develop to have a tendency to have a marked diagonal arrangement. This has been said to have been inspired by a 15th century Italian cut velvet acquired by the South Kensington Museum the very same year. The fabric was printed using a technique called the Indio dye-method.

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The Indigo- dye method was a long process; it took three days to prepare and had to be extremely accurate; it was therefore the most arduous and time consuming method to print. First the cloth was dyed all over in an indigo vat, for a uniform blue colour to be washed all over the fabric, it was then printed with a bleaching reagent- this would then reduce the colour as much as required to achieve the desired base colour. Mordants are applied onto the bleached parts and the cloth was then completely immersed in madder vat in order to give the proper tint. The excess colour is then cleaned off and, to set the fabric so it won't run, the colours are set at boiling point by passing the fabric through soap. The cloth was then laid outside with the printed side face up so the white of the design can be purified- as you can tell, a laborious job! All our fabric is still printed and our products manufactured in the UK- just as Morris did.

Our products are both printed and manufactured in the United Kingdom, are licensed designs by William Morris, and are printed both size and colour-wise to our own specifications to best suit our products. If you'd like a sample of any of our fabrics, please contact us and we'd be happy to send one to you.

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Licensed William Morris Eyebright Floral Pvc/ Oilcloth Apron
Licensed William Morris Eyebright Floral Pvc/ Oilcloth Apron
£7.99
Licensed William Morris Eyebright Cotton Floral Tea Towel
Licensed William Morris Eyebright Cotton Floral Tea Towel
£4.49
Licensed William Morris Eyebright 4 Cotton Napkins
Licensed William Morris Eyebright 4 Cotton Napkins
£8.49
Licensed William Morris Eyebright 147cm (58") Round Floral Cotton Tablecloth
Licensed William Morris Eyebright 147cm (58") Round Floral Cotton Tablecloth
£14.25
Licensed William Morris Eyebright Small Pvc/ Oilcloth Floral Tote Bag
Licensed William Morris Eyebright Small Pvc/ Oilcloth Floral Tote Bag
£8.75
Licensed William Morris Eyebright Cotton Floral Fabric By The Half Metre
Licensed William Morris Eyebright Cotton Floral Fabric By The Half Metre
From: £4.00
William Morris Eyebright Heavy Weight 100% Cotton Fabric By The Half Metre
William Morris Eyebright Heavy Weight 100% Cotton Fabric By The Half Metre
From: £4.50
William Morris Eyebright Floral Pvc / Oilcloth Tablecloth Fabric By The Half Metre.
William Morris Eyebright Floral Pvc / Oilcloth Tablecloth Fabric By The Half Metre.
From: £6.65
🌷William Morris Month Day 28🌷 Happy Easter weekend everyone! 🐥 We hope everyone has a lovely long bank holiday 🌿 We’re already planning some beautiful William Morris tablescapes, nothing too complex, all you need is some Morris florals, some flowers and lots of chocolate! 🐰
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#wiliammorris #williammorrisfabric #williammorrisfabrics #fabric #fabrics #eastertable #eastertable #easterstyling #preraphaelite #preraphaelites #floraltable #preraphaelitebrotherhood #victoriandesign
🌷 William Morris Month Day 26 🌷 Absolutely loving a spring time floral on the table right now, especially when paired with an Easter craft or two! 🤍
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#williammorris #williammorrisfabrics #williammorrisfabric #morris #fabric #fabriccraft #fabrics #crafting #independantbusiness #indiebusiness #preraphaelite
🌿 William Morris Month Day 25 🌿 Florals on florals on florals; all of the William Morris florals just look so beautiful together and, as Morris said himself, “Have nothing in your houses that you do not know to be useful or believe to be beautiful” 🌷
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#williammorris #williammorrisdesign #williammorrisfabrics #williammorrisfabric #morrisdesign #quoteoftheday #florals #modernflorals #teatowels #preraphaelitebrotherhood #preraphaelites
🐥 William Morris Month Day 23 🐥 Loving the sunshine this week for springtime 🌿 We absolutely love Willow Bough on the table in the sunshine paired with spring blooms 🌷
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#williammorris #williammorrismonth #williammorrisdesign #williammorrisfabric #williammorrisfabrics #fabric #willowbough #easter #eastertables
🌷 William Morris Month Day 22🌷 A themed table is always our favourite, we’ve been loving setting the table lately with an Easter theme- especially when it means we can eat the eggs after! 🐣✨ 
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#williammorris #williammorrismonth #williammorrisfabric #williammorrisfabrics #preraphaelite #eastertables #eastereggs #eastertablescape #springflorals
🌿 William Morris Day 20 🌿 William Morris fact of the day; did you know he founded the Kelmscott Press? 🖋️ He wrote of the venture – “Here is a new craft to conquer and to perfect.” Printing began at the press in Spring 1891 🪴 He designed multiple fonts including “Golden” Roman typeface and “Troy” Gothic type along with “Chaucer” and he worked to create beautiful books in regards to their designs which took into account their type, image and decorative elements – you can see beautiful examples of what he achieved today if you do a quick search on the Kelmscott Press- it’s well worth a Google! 🌷
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#williammorris #williammorrisfabric #preraphaelite #preraphaelites #kelmscottpress #morris #williammorrismonth #williammorrisdesign #victorian #victorianart #victorians
🌷 William Morris Month Day 19🌷 Happy first day of spring everyone! 🪴 We celebrated in our favourite way; coffee and cake of course! 🍰 Now we love florals all year round of course, but especially love adding in even more this time of year to reflect the blooms in the garden 🌷 What’s your favourite Morris design this time of year? 🌿
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#williammorris #williammorrisfabric #williammorrisfabrics #williammorrismonth #spring #spring2024 #preraphaelite #florals #floralfabric #springflorals #springflowers
📝 William Morris Month Day 18 📝 Did you know that as well as being an incredible designer, William Morris was also a brilliant writer and poet; have you read any of his writing? What’s your favourite quote? 🌷🌿
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#williammorrismonth #williammorris #williammorrisfabric #williammorrisfabrics #morris #strawberrythief #quotesaboutlife #quotestoliveby #quotes
☀️ William Morris Month Day 17 ☀️ The sunshine today has made us feel so excited for spring, it’s almost officially here! 🪴 This William Morris bunting is the dreamiest backdrop to all the spring summer days in the garden, it’s by @ellejoycreations - isn’t it fabulous!🌷
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#spring #williammorrismonth #williammorris #williammorrisfabric #williammorrisfabrics #fabric #fabricstash #smallbusinessuk #printedintheuk #etsyshop
🐰 William Morris Month Day 16 🐰 A Sunday spent Easter decorating, these cute little bunnies were a craft a few years back and they are always a firm favourite to bring out this time of year to hang on our Easter tree 🐥 Have you started decorating or eating eggs yet? 🐣
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#williammorrismonth #williammorris #williammorrisfabric #williammorrisfabrics #williammorrisprint #easter #easterdecor #eastercrafts #eastercrafting #fabriccraft #greatfabricdestashuk
🍓 William Morris Month Day 15 🍓 Absolutely can’t wait for the summer months to get our Strawberry Thief picnic basket and blanket back out- if you missed this craft we have a DIY on our website blog, along with a lot of other craft ideas and how-to blogs ☺️
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#williammorrismonth #williammorris #williammorrisfabric #williammorrisfabrics #picnicbasket #craftideas #craftidea #fabriccraft #fabricstore #fabricshoppingonline #fabricstash
🍓 William Morris Month Day 14 🍓 Strawberry Thief was inspired by William Morris’s watching the thrushes under the strawberry nets at the stunning @kelmscottmanor 🌿 May Morris conjured up this scene when speaking of the design, “You can imagine my Father going out in the early morning and watching the rascally thrushes at work on the fruit beds and telling the fanned who growls ‘I’d like to wring their necks!’ that no bird in the garden must be touched. There were certainly more birds than strawberries in spite of attempts at protection. And the walls of the little dining-room are hung with this note of the June garden and the little lords of it.” 🍓 What a lovely insight into the Morris family life! 🥰
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#williammorris #williammorrismonth #williammorrisdesign #williammorrisfabric #williammorrisfabrics #fabric #strawberrythief #floraldesign #maymorris
✨ William Morris Month Day 11 ✨ A spotlight on Willow Bough today! 🌿 This beautiful botanical design was first designed in 1887, isn’t it so timeless! It actually was the design his daughter May Morris used to decorate her bedroom before it was adapted for wallpaper in 1895 when it was block printed in Merton Abbey 🇬🇧
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#williammorrismonth #williammorris #williammorrisfabric #williammorrisfabrics #fabric #victoriandesign #preraphaelite #uksmallbusinesses #willowbough #botanical #botanicalprint #botanicaldesign
⭐️ William Morris Month Day 10 ⭐️ Florals on florals (on florals) are our favourite 🤣 Which of these William Morris design tea towels is your favourite? 💕
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#williammorrismonth #williammorris #williammorrisfabric #williammorrisfabrics #fabric #teatowelsofinstagram #floralteatowel #preraphaelite