FAQs

Your Cart

Close
Paper Plane Your order qualifies for free standard delivery
Subtotal £0.00
Delivery £0.00
Order Total £0
Checkout Securely

The Germ; The Four Number Pre-Raphaelite Magazine

5th February 2018

If you’re read about the Pre-Raphaelite movement, you’ll have heard of The Germ. A magazine established in 1850 at the beginning of he movement, it was set up by founding members Dante Gabriel Rossetti, William Holman Hunt, John Everett Millais and William Michal Rossetti who was known as the editor and historian of the movement.

The aim of the magazine was to circulate the creative work and ideas of the Brotherhood and it would contain poetry, literature and art – all important forms of expression and art for the members. At the end of each issue, their mission was printed, so it’s better to use their words here:

“With a view to obtain the thoughts of Artists, upon Nature as evolved in Art […] this Periodical has been established. Thus, then, it is not open to the conflicting opinions of all who handle the brush and palette, nor is it restricted to actual practitioners; but is intended to enunciate the principles of those who, in the true spirit of Art, enforce a rigid adherence to the simplicity of Nature either in Art or Poetry […].”

Though, as we know, the Pre-Raphaelite movement continued to develop for years after, The Germ closed down after four numbers; January, February, March and April 1850. The name even changed half way through to encourage more readers, changing to; Art and Poetry: Being Thoughts towards Nature Conducted Principally by Artists. D.G. Rossetti pushed all his enthusiasm into the magazine but it didn’t work out.

The name ‘The Germ’ came from the importance of nature to the movement and also from the phrase ‘the germ of an idea’ – it was supposed to be a seed from which future creative ideas would grow and flourish.

In a collaborative works, it printed contributions of works on art and literature as well as book reviews. Those contributors even included associates of the Brotherhood such as Ford Madox Brown. The issues each began with an original illustration. In one issue where Woolner’s poem ‘My Beautiful Lady’ was accompanied with a drawing from William Holman Hunt. It was Madox Brown who created a two page illustration of King Lear and his daughters for issue number three – this accompanied his article of the mechanics of a history painting.

 

Photo: The Germ: Thoughts Towards Nature In Poetry, Literature, and Art (2 Volumes). Art and Poetry: Being Thoughts Towards Nature Conducted Principally by Artists (2 Volumes). William Michael Rossetti.

Related Articles

Post Title

A Walk Down Cold Bath Road (3)

  Many of the large houses along Cold Bath Road were originally built to accommodate visitors to Harrogate Spa.   The Adelphi  is one of several ...

Post Title

Ilkley Moor

Ilkley There are many people who have only ever heard of Ilkley in connection with the song “"On Ilkla Moor Baht 'at". (Which means: On...

Post Title

Why is Our Fabric So Much Cheaper Than Our Competitors’ Fabric?

Why is Our Fabric So Much Cheaper Than Our Competitors’ Fabric?   -      We use very high quality cotton fabric (free samples available on request)....

Happy first day of Spring 🌷what’s your favourite thing about spring? 🌱 Ours is of course all the stunning flowers blooming all around us 🪴 To get 15% off our website to bring some florals indoors, use code; SPRING at checkout on our website 🤍
•
•
•
#williammorris #williammorrisfabric #williammorrisdesign #morrisdesign #williammorriscollection #spring #springflorals #springflowers #flowerarrangement #flowerarranging
Our fat quarters are ideal for quilting or patchwork projects, in all our licensed William Morris designs we also sell them in bundles 🌿 Our website has 15% off everything at the moment with code; SPRING 🌷
•
•
•
#williammorris #quilting #quiltingfabric #quiltingcotton #quiltingshop #cottonfabric #cottonfabricstore #uksmallbusiness #sewersgonnasew #patchwork #sewhappy #fatquarter #fatquarterquilt
A bit of a different one today, and we’re very amateur so don’t zoom in on our planting too much, but isn’t spring lovely tidying up the greenhouse ready to plant in? 🌱 Next up is getting some tomato plants and might even take on a dahlia or two! 🤍 If you’re a gardener and know how to keep this grape vine alive, do let us know how 😂
•
•
•
#williammorris #williammorrisfabric #pvcfabric #greenhouse #greenhousegardening #tidymygreenhouse #gardening #gardeninglove #flowergarden #greenhousegardening #mygreenhouse #springplanting #springgarden #springgardening #springgardeningtips
Celebrating International Women’s Day today 🤍 As a female founded and run business, it’s always important for us to look at the women throughout history that have been empowered and made a difference. Few have made such a difference than May Morris, not only an expert in embroidery and design, she ran the embroidery department at her father’s business, Morris & Co. She also founded the Women’s Guild of Arts as the Art Workers Guild did not admit women - like her father was a true pioneer at the time with her talent and activities to progress women’s rights - a remarkable woman indeed 🌿 We were lucky enough to see some stunning original May Morris embroideries at our friends @williammorrissocietyuk - she was a true talent 🧵🪡
•
•
•
#maymorris #maymorrisembroidery #maymorris #artist #embroidery #embroideryinstaguild #williammorris #internationalwomensday #internationalwomensday2025 #womenrun #womenrunbusiness #ukbusiness #morrisandco #florals #artsandcraftsmovement #womensguildofarts
Give us all the spring florals, we’re absolutely ready for the blooms to bloom this spring 🌷🌿 To celebrate, use code: SPRING on our website for 15% off everything (including our beautiful spring sale with exclusive colour ways and different products!) 🌱 Hope you’re all enjoying the sunshine today 🌞
Beautiful William Morris Daisy is on the table today 🌼
•
•
•
#springtime #springflowers #springflowers🌸🌺🌼🌷❤️ #floralsyourway #floralsforspring #williammorris #morris #morrismagpie #preraphaelite #daisy
Celebrating World Book day with a coffee meeting over one of our favourite books; our French archive ⚜️ Filled to the brim with beautiful designs, we might have picked a couple to be our new designs! Quilters, you’re going to want to watch this space! 🫶🏻 If anyone’s interested in how we bring a new design to life, let us know we’d be happy to film it for you! 🥰
•
•
•
#floraltablecloth #williammorris #brotherrabbit #frencharchive #quiltingfabric #printedintheuk #worldbookday #bookday #newdesign #independantbusiness #florals #sewistsofinstagram #haberdashery
A little afternoon tea set up 🧸 Using stunning Willow Bough blue, we thought this is a perfect William Morris kids afternoon tea party 🤍
•
•
•
#williammorris #willowbough #blueflorals #blueandwhite #blueandwhitehome #preraphaelite #afternoontea #teddybearspicnic #kidspartyideas #peterrabbit #peterrabbitparty
Prepping some beautiful blooms 🌷 Got to include our fabulous William Morris tea towels of course 🩷
•
•
•
#floralhome #myfloraldays #myfloraljoys #myfloralgaff #flowers #flowerstagram #williammorris #preraphaelite #williammorrisfabric #independantbusiness
Stunning Daisy is on the table 🫶🏻 Daisy was the first design William Morris produced so it’s always such a special one amongst his fans ✨
•
•
•
#floraltablecloth #placemats #placematset #daisy #williammorrisdesign #williammorris #williammorrisfabric #fabric #floralfabric #florals #floraltable
Pack a fabric stack order with us ✨ which William Morris design is your fave? 🤎
•
•
•
#williammorris #williammorrisfabric #williammorrisdesign #williammorrisfabrics #fabric #fabricstack #fabricstash #packanorderwithme
Oh Compton we love you! 🧡 All the details within Compton are so stunning, the winding leaves and florals, did you know it was the last design Morris himself before he passed? 🤎
featuring; William Morris Compton, our licensed digitally printed design ✨
•
•
•
#compton #comptondesign #williammorrisdesign #williammorris #williammorrisfabric #williammorrisfabrics #fabrics #fabric #floralfabric #digitallyprinted #ukindependentbusiness #craftingfabric
Back in stock alert! 🐇 One of our all time favourite designs is William Morris Brother Rabbit and we’ve just digitally printed it on cotton in the red everyone has always loved so much from our licensed collection 🥰 
•
•
•
#williammorris #williammorrisfabric #williammorrisdesign #williammorrisfabrics #fabric #brotherrabbit #brerrabbit #digitalprint #printedintheuk #preraphaelite #floraldesigner
📣 We’ve got a big announcement! 📣 We are now digitally printing our fabrics 🎉 Still printed in the United Kingdom (of course!) we always aim to bring you the highest quality, licensed William Morris designs (and exclusive florals but more on that later..) and by digitally printing them we can really focus on the details within the fabric, you can see how crisp all the aspects within the design are here: the little strawberries and the birds are so clear in the design 🍓 Printed onto high quality cotton, we’re so pleased to be able to print Morris designs displaying all the details just as he drew all those years ago 🎨 Timeless designs that when he was printing his designs in Merton Abbey Mill using the Indigo dye technique he’d never have been able to imagine the progress made that we can now digitally print them! 🤍 Strawberry Thief red is now back in stock, such a gorgeous design we adore it ♥️
•
•
•
#williammorris #williammorrisfabric #williammorrisfabric #williammorrisfabrics #florals #preraphaelite #digitalprint #digitalprinting #strawberrythief
To celebrate Valentine’s Day this week, we’ve been looking through some Pre-Raphaelite love quotes including this one from Dante Gabriel Rossetti ♥️ They sure knew how to write poetry, we’ll share more of their beautiful words this week ✨
•
•
•
#dantegabrielrossetti #rossetti #preraphaelite #preraphaelites #preraphaelitebrotherhood #poetry #lovepoetry #lovequotes #valentines
Today’s tablescape feels very Valentines pretty 🤍 Beautiful Charlotte Rose is our design from our French archive, so timeless it’s on our table constantly through the year 🌹
•
•
•
#floraltablecloth #diningtable #mydiningtable #homestyling #floralhomestyling #floralhome #frenchflorals #frenchcountrystyle #printedintheuk #ukindependentbusiness #independantbusiness #valentinesflorals #valentinestable
We’re closed for holiday soon! 🪩 From the 21st Jan- 6th Feb we’ll be taking a little break, so make sure your orders are placed before then, or we will send it when we’re back ✨ since we’re treating ourselves, we thought we’d treat you too with 15% off our website with code; MORRIS - valid until we close 🤍
•
•
•
#williammorris #williammorrisfabric #williammorrisdesign #artsandcraftsmovement #artsandcrafts #preraphaelite #preraphaelites #preraphaelitebrotherhood
Merry Christmas everyone! 🎄 We hope you’ve all had a wonderful day ✨
•
•
•
#williammorris #williammorrisfabric #williammorrisdesign #williammorrisfabrics #preraphaelite #florals #christmastable #tablescape
There’s still time to get your Christmas shopping ticked off! ✨ Free gift wrap on your orders and 10% off everything with code; festive 🎄 Just email us or message us to let us know you’d like us to gift wrap your order ☺️
•
•
•
#williammorris #williammorrisdesign #williammorrisfabric #preraphaelite #christmasgift #willowbough #floraltable #florals
Loving cutting beautiful fabric stacks this Christmas! 🎄 A fabric stack is an ideal gift for quilters and crafters in your life, they’ll be able to enjoy using them for their next project ✨
•
•
•
#williammorris #williammorrisdesign #williammorrisfabric #preraphaelite #fabricstash #fabricstack #printedintheuk #shopindependent