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William Morris in 2019

18th April 2019

William Morris, born in 1834, remains a famous British textile designer, artist writer, poet and social activist; amongst other things. He remains one of the best known artists and designers; his art has remained, transcending years to still be as relevant and beautiful today as it was when he first produced it.

Using traditional methods of production, Morris wanted to move away from the industrialisation that was occurring a the time and back towards more traditional methods of production by talented craftsmen. For example, Strawberry Thief was produced at Merton Abbey using an Indigo Dye Technique. This took days to complete and was a complicated system using an Indigo Vat and Mordants – you can read more about that in this blog.

Today, you will see William Morris designs in indie cafes, bars and restaurants around the UK and further afield – his designs are now popular around the world in Japan. We have an exclusive retailer in Japan and still wonder what Morris would think that his designs are loved world-wide so long after they were first created. Lots of his inspiration came from his garden; Strawberry Thief in particular popular because it was inspired by the Thrushes stealing his strawberries from under the fruit net at his home, Red House (he watched this from on the privy!)

Today, Marc Jacobs has featured his prints, H&M has had an entire collection featuring his designs and quotes from his poetry. You can’t walk down the high street without seeing either an authentic print or one ‘inspired’ by a Morris print. It’s remarkable to think the utter influence he holds even now. It feels like in 2019 more than ever, his popularity is increasing – either by people picking up on a wallpaper and asking about it or researching more into the designs they see and like and enquiring more into it. That’s the great thing about today’s consumer – we ask questions more than ever before and are encouraged to look more into where and how our products are made. That leads them to discover more about Morris himself. Please remember that if you ever want to read about how our products are made and our sustainability pledge, we provide full transparency in this blog.

His art is still featured in world famous galleries such as the Victoria & Albert in London and also the Tate. Featured in many exhibitions about himself but also those of the Pre-Raphaelites and the Arts & Crafts movement – in which he was a huge part of and incredibly influential.

You’ll probably also have heard his most famous quote, “Have nothing in your houses that you do not know to be useful or believe to be beautiful.” This has inspired the work of artists and interior designers for hundreds of years!

There’s so many parts of Morris’s legacy that have lived on, each interesting in their own right. Whilst of course, we focus and appreciate his designs in particular, there is so much to read and learn about Morris – make sure to read more on our blog to learn more about him and the other influential members of the Brotherhood, Firm and his family.

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When cutting fabric stacks, we always wonder what is being made from them, we often get messages about quilts being stitched together with various tonal colours, curtains ready to be part of daily life or dresses being sewn to be worn to the next big event, so if you ever make anything from our fabrics- whether it be a huge project or a tiny one made of our scrap bundles, do let us know what you make! 🪡🧵
Can you name the designs within the photo? All sold by the half meter, £18.50 per metre of cotton, £20.50 per metre of heavyweight cotton 🫶🏻
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#williammorris #wmorris #morrisfabric #floralfabric #quiltingcotton
Mid week tables require; a vase of gorgeous fresh flowers, as many sweet treats as you can get your hands on, and of course, a gorgeous tablecloth set- this Willow Bough blue is one of our all time favourite William Morris designs, it’s utterly timeless and so beautiful 🌿
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The table details;
Willow Bough blue napkins- £16.99
Willow Bough tablecloths- starting at £29.99 depending on size 
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#williammorris #williammorrisdesign #willowbough #englishdesign #myfloralhome
A little update from us 🇬🇧
From 1st July, our product prices will be increasing due to continued rises in manufacturing and material costs.
We’ve worked hard to absorb these increases for as long as possible, but to continue providing the quality you expect from us, a small price adjustment is now necessary.
Every product we create is proudly printed and manufactured here in the UK, using high-quality materials and processes that ensure a finish we’re proud of. Our fabrics are all digitally printed to give a crisp finish.
If you’ve been thinking about placing an order, now is the perfect time — all orders placed before 1st July will be at our current prices.
To thank you for your support, we’re offering an exclusive discount before the new prices take effect.
Use code: thankyou
Enjoy 10% off your order until 14th June
This is the perfect opportunity to place your order at current prices and enjoy an additional saving before the increase.
Thank you for supporting a UK small business and for choosing quality. We truly appreciate every order ❤️
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#uksmallbiz #madeintheuk #williammorris #fabricstore #floralfabric
Gorgeous postbox 📮 If you’d like a free sample of any of our fabrics just send us a message and we’ll get them sent out to you 💌 If you’re ordering from abroad, we will always take the parcel to the post office to make sure we’re comparing different postage methods to get the best postage prices for you- we’re wanting to spread the floral goodness global! Today I pottered to the post office to send a lovely pvc apron to Australia which is amazing that Morris is well known world wide! 🐨🦘🇦🇺 
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#williammorris #williammorrisdesign #smallukbusiness #fabricdesign #postboxesofinstagram
The best season is peony season 🫶🏻 Our favourite flowers, having peonies blooming in the house is always the best ✨ This is our William Morris Merton design, the most stunning blue and white pattern is so timeless ✨
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#williammorris #williammorrisdesign #wmorris #morrisdesign #blueandwhitedecor
Lily is one of our favourite William Morris designs, it’s such a beautiful botanical design with all those willow leaves in the background 🌿 
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#williammorris #williammorrisfabric #lily #floraltable #floralmagic
Happy Strawberry Thief day! 🍓 On this day in 1883, Morris registered this beautiful design, isn’t it amazing that all these years later, it’s still as timeless as ever now more popular than ever and decorating homes across the world 🐦‍⬛ 
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#strawberrythief #williammorris #williammorrisdesign #birddesign #floralfabric
We want to say a huge THANK YOU to all our lovely customers who have been so patient with us whilst our website checkout has been all in a tizzy - and thank you for your orders on another platform, we appreciate you keeping us going as a small business- but, we’re back up and running now so please use code: THANKYOU at checkout for 15% off until Sunday 🫶🏻✨ (song was me when we finally got tech issues fixed 🫠😂)
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#williammorrisfabric #williammorris #wmorris #floralteatowel #williammorrisdesign
📣 This fabric is on a big sale! 📣 Our red Strawberry Thief drill fabric is currently on sale for £15 a metre 🍓 Our drill fabric is a slightly heavier weight and weave than our heavyweight fabric and is perfect for light upholstery, curtain making and more 🪡🧵 It won’t be on sale long so grab yourself some whilst you can ✨
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#williammorris #williammorrisdesign #strawberrythief #ukfabric #curtainfabric
The soundtrack to our day- our fabric cutter! 🎼 If you ever order fabric from us this is how we get our cuts so straight ☺️ Did you know that we sell our fabrics by the half meter, so however big or small your project is, we’ve got fabric for you ☺️ This is our gorgeous William Morris Strawberry Thief blue design, it’s very often on our cutting table as it’s so popular! Do you prefer it in red or in blue? 🍓 
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#williammorris #fabricbytheyard #fabricbymeter #floralfabric #ukfabric