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Strawberry Thief is another of our licensed William Morris design that was first produced in 1883. It marked a triumph for Morris as it was produced as he perfected the indigo-discharge technique of printing at Merton Abbey. We also have Strawberry Thief Blue within our collection.
Read MoreThe design was inspired by William Morris's observation of the thrushes under the strawberry nets at Kelmscott Manor. May Morris conjured up this scene when speaking of the design, "You can imagine my Father going out in the early morning and watching the rascally thrushes at work on the fruit beds and telling the fanned who growls ‘I'd like to wring their necks!' that no bird in the garden must be touched. There were certainly more birds than strawberries in spite of attempts at protection. And the walls of the little dining-room are hung with this note of the June garden and the little lords of it." What a lovely insight into the Morris family life!
Today, we print and manufacture all our products in the United Kingdom. Back when Morris was producing his designs, it was a long process taking three days to prepare. It had to be really accurate.
First the cloth was dyed all over in an indigo vat, for a uniform blue colour to be washed all over the fabric, it was then printed with a bleaching reagent- this would then reduce the colour as much as required to achieve the desired base colour. Mordants are applied onto the bleached parts and the cloth was then completely immersed in madder vat in order to give the proper tint. The excess colour is then cleaned off and, to set the fabric so it won't run, the colours are set at boiling point by passing the fabric through soap. The cloth was then laid outside with the printed side face up so the white of the design can be purified- as you can tell, a laborious job! Today, as mentioned, we use a modern flat bed printing technique; though like Morris, still print in the United Kingdom.
Our products are both printed and manufactured in the United Kingdom, and are licensed designs by William Morris, printed both size and colour-wise to our own specifications to best suit our products.
Do you have a fave out of these beautiful William Morris florals? 🌿 We could never pick just one 🪻
Designs top row; Willow Bough Green & Golden Lily
Designs bottom row; Pimpernel Cream, Pimpernel Green & Compton ✨
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Our William Morris florals Daisy and Willow Bough Green expertly modelled by Bertie during his weekend away to the beautiful @castle_howard - he enjoyed wearing a floral cravatte and bow tie pretending to be a Bridgerton (the bow tie did indeed end up being a bow on the top of his head after one too many sniffs 😂🎀)
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Inspired by nature and designed by William Morris, aren’t they all just such beautifully timeless designs 🫶🏻
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Back in stock alert! 🫧 A firm favourite for many, we absolutely love William Morris Brother Rabbit design, don’t you? 🫶🏻 If you’d like a sample, just send us a message 💌
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Did you know all our fabric is printed in the UK and all our products manufactured in the UK too? 🫶🏻 As a small business ourselves, it’s important to us to celebrate and support independent businesses and we love how many incredible businesses use our fabrics for their own products! 🩷
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Bertie is celebrating national dog day in (floral) style on his new little car bed we made, with matching Sweet Briar accessories of course 🥰 If you’re wanting to know how we made this to fit our car, let us know, we’re always happy to write a blog on our craft bits! 🫶🏻
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Calling all quilters! 🫧 Our 100% cotton fat quarters are now available individually on our website! In all our licensed William Morris designs, they are incredible for quilts 🪡 If you order four, you get one free, so please message us to choose the design of your free fat quarter 🫶🏻
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Missing peony season ✨ We’re loving layering Willow Bough blue and green together at the moment, don’t they look so good together 🤍
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We hope everyone’s enjoyed a beautifully sunny weekend ☀️ Bertie enjoyed wearing some Morris florals in the sun ⛱️ For our tutorial on how to make a dog bandana, check out our blog! 🥰
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Did you know that in Japan where our projects are sold, our tea towels are used not only for being functional but for decoration - we love that they’re framed, or laid on the table as a centrepiece to be admired or hung as a draped item to bring some nature indoors 🌿 we thought we’d do the same by using the tea towel as a centrepiece for a simple cup of tea and very delicious piece of cake! 🍰
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With so many timeless designs and writings, we think Morris achieved his aim, don’t you? 🫶🏻
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#williammorris #williammorrisdesign #design #willowbough #quoteoftheday #quoteoftheday #quotestoliveby #preraphaelites #preraphaeliteart
Lazy Sunday mornings 💤 our William Morris Strawberry Thief tablecloths are now back in stock in all sizes if you fancy adding some floral magic to your table ✨ Hope you all have a lovely Sunday! 🩷
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A beautiful day on the beach; we had to take our incredible small Compton tote bag to carry a certain someone’s special treats that we got from the lovely @nationaltrust shop, can you tell he was very happy with them! 😂🫶🏻
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We’re going to have to look at this English summer through our rose coloured specs we think and set the table summery despite the rain!☔️🩷 We thought this made the perfect table setting; a bouquet with blooms out the garden wrapped in a Daisy napkin cone, doesn’t it look great! 🫶🏻 We’re going to put a small bunch at everyone’s seat and then they can take them home to enjoy at their houses 🌿
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#williammorris #williammorrisdesign #williammorrisfabric #williammorrisfabrics #strawberrythief #napkins #floraldesign #florals #floraltabledecor #tablescape #daisy
✨ It’s the last day for 20% off our whole website! ✨ Use code: floralsummer at checkout on our website today only! 🫶🏻
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We’re thinking of selling our William Morris Daisy fabric by the half metre 🫶🏻 It’s a much narrower fabric than our usual fabrics, but we’ve had some customers interested in it in cotton and heavyweight for projects such as upholstery, curtain and dress making and quilting projects, what do you all think? ✨🌿
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✨✨ Offer extended ✨✨ We forgot to give you warning that our 20% off code was expiring and we thought it would brighten up some rainy July days, so now until the 14th July, take 20% off our website using code: FLORALSUMMER ☂️
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Always learning new napkin folds- anyone fancy a tutorial on how to make this little cutlery napkin jacket? 🍴🫶🏻 We’ve been using Willow Bough green and blue together on the table lately and we LOVE them together! 🌿 what do you think? Would you put them together on your table? ☺️
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These blooms 😍 We absolutely adore this design Charlotte Rose, it’s from our French archive that we lovingly restored to its former glory and bring out all year round for on the table- we paired it here with our Willow Bough green tablecloth and the greens and pinks go together so well 🫶🏻
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#frenchdesign #frenchfloral #frenchdesign #charlotterose #florals #tablescape #tabledecor #williammorrisdesign #williammorris #willowbough
Cut this wonderful fabric stack yesterday 🫶🏻 All these beautiful Morris florals together in our heavyweight fabrics 🪡🧵
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