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William Morris Strawberry Thief Red

Strawberry Thief is another of our licensed William Morris design that was first produced in 1883. It marked a triumph for Morris as it was produced as he perfected the indigo-discharge technique of printing at Merton Abbey. We also have Strawberry Thief Blue within our collection.

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The design was inspired by William Morris's observation of the thrushes under the strawberry nets at Kelmscott Manor. May Morris conjured up this scene when speaking of the design, "You can imagine my Father going out in the early morning and watching the rascally thrushes at work on the fruit beds and telling the fanned who growls ‘I'd like to wring their necks!' that no bird in the garden must be touched. There were certainly more birds than strawberries in spite of attempts at protection. And the walls of the little dining-room are hung with this note of the June garden and the little lords of it." What a lovely insight into the Morris family life!

Today, we print and manufacture all our products in the United Kingdom. Back when Morris was producing his designs, it was a long process taking three days to prepare. It had to be really accurate.

First the cloth was dyed all over in an indigo vat, for a uniform blue colour to be washed all over the fabric, it was then printed with a bleaching reagent- this would then reduce the colour as much as required to achieve the desired base colour. Mordants are applied onto the bleached parts and the cloth was then completely immersed in madder vat in order to give the proper tint. The excess colour is then cleaned off and, to set the fabric so it won't run, the colours are set at boiling point by passing the fabric through soap. The cloth was then laid outside with the printed side face up so the white of the design can be purified- as you can tell, a laborious job! Today, as mentioned, we use a modern flat bed printing technique; though like Morris, still print in the United Kingdom.

Our products are both printed and manufactured in the United Kingdom, and are licensed designs by William Morris, printed both size and colour-wise to our own specifications to best suit our products.

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William Morris Red Strawberry Thief Dog Bandana Large/ XL
William Morris Red Strawberry Thief Dog Bandana Large/ XL
£9.50
William Morris Red Strawberry Thief Cotton Drill Floral Apron
William Morris Red Strawberry Thief Cotton Drill Floral Apron
£15.99
William Morris Red Strawberry Thief 100% Cotton Floral Tea Towel
William Morris Red Strawberry Thief 100% Cotton Floral Tea Towel
£8.99
William Morris Red Strawberry Thief Floral Oven Glove
William Morris Red Strawberry Thief Floral Oven Glove
£15.50
William Morris Red Strawberry Thief Pack Of 4 Cotton Napkins
William Morris Red Strawberry Thief Pack Of 4 Cotton Napkins
£16.99
William Morris Red Strawberry Thief 132 x 178 Cotton Floral Tablecloth
William Morris Red Strawberry Thief 132 x 178 Cotton Floral Tablecloth
£31.99
William Morris Red Strawberry Thief 132 x 229 Cotton Floral Tablecloth
William Morris Red Strawberry Thief 132 x 229 Cotton Floral Tablecloth
£35.99
William Morris Red Strawberry Thief  Pvc / Oilcloth Floral Tablecloth Fabric By The Half Metre
William Morris Red Strawberry Thief Pvc / Oilcloth Floral Tablecloth Fabric By The Half Metre
From: £9.50
William Morris Red Strawberry Thief 37mm Flat Floral Bias Binding By The Metre.
William Morris Red Strawberry Thief 37mm Flat Floral Bias Binding By The Metre.
From: £3.00
For the keen baker or chef, a beautiful oven glove is such a perfect Christmas gift 🫶🏻🎄 This is our beautiful William Morris Daisy design ✨
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#williammorris #daisy #williammorrisfabric #williammorrisdesign #design #ovengloves #ovenglove #christmasgift #christmasgiftideas
Black Friday Giveaway! ✨ We thought we’d do a fun little giveaway of a bundle of half metres of our licensed William Morris fabrics to celebrate there being 20% off our entire website for Black Friday! 🤎 Whether you want to win them to create some beautiful crafts or to give to your favourite quilter and crafter this Christmas, we hope you enter! 🎄

To enter, just:
- make sure you’re following us
- like this post
- tag everyone you think would love this prize (every comment is an entry)
- for an extra entry, share on your stories

Winner will be chosen at random on Wednesday 4th December so be quick to enter! 🫶🏻

What’s included; a half metre of Blue Strawberry Thief, Pimpernel Green, Willow Bough blue, Sweet Briar, Brother Rabbit blue and Daisy, all cotton fabric 🪡🧵
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We made these little Christmas trees using our Morris fabrics a few years ago and this year altered them from a garland to ornaments for our tree 🎄 Aren’t they so cute, they add so much colour ✨
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#williammorris #williammorrisfabric #williammorrisdesign #williammorrisfabrics #fabric #florals #christmascrafts #crafts #christmastree #floral #labrador #lablife #blacklab
How to fold our favourite napkin fold of the year- a Christmas tree! 🎄 Super easy but super effective, we love putting it on the plates to lay the table with some little chocolate coins slotted in as if they’re baubles! 🎄✨ Will you try this napkin fold? ✨
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#williammorris #williammorrisfabric #williammorrisdesign #shopsmall #shopsmallbusiness #napkins #napkinfolding #napkinfolds #christmastable #christmastable
Can’t stop posting this Christmas table set up 🎄 Christmas table florals have our heart! 🫶🏻
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#flowerarranging #yorkshirebusiness #williammorris #williammorrisdesign #mallow #flowersmakethehome #florals #christmasflorals #christmastable
Free gift wrap? Oh go on then! 🎁 From now until Christmas, if you message us immediately after ordering with your order number and your gift wrap message (optional!) we will wrap your order for free ✨ We just want to make Christmas as easy as possible for everyone so if you find wrapping a faff, want us to write the tag to keep secret Santa a suprise or you’d like to send the gift straight to your loved one, we’re here to help 🎄 From our website straight under the tree, spend more time enjoying Christmas and less trying to find the sellotape 👏🏼
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#williammorris #williammorrisfabric #williammorrisdesign #williammorrisfabrics #fabric #florals #smallbusiness #familybusiness #christmasgifting #christmasgiftideas
Did you know all our fabrics are printed in the UK and all our products manufactured in the UK too? 🇬🇧 We hope you enjoy shopping small this Christmas 🎄✨
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#williammorris #williammorrisfabric #williammorrisdesign #christmastablescape #christmastablesetting #christmastable #floraldesign #shopsmall #independantbusiness
We think you’d be very popular if you made one of these beautiful Morris advent calendars for your loved ones! 🫶🏻 So easy to make, let us know if you would like a tutorial on how to make your own using our Morris fabric🎄 
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#williammorris #williammorrisfabric #williammorrisdesign #fabric #adventcalendar #adventcalendars #craftersgonnacraft #crafting #smallbusiness #ukbusiness #supportsmallbusinesses #shopsmall
Isn’t this time of year so beautiful, we love our candle table floral arrangement, perfect for dressing up for dinner or down for hot chocolates! ☕️🍫
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#williammorris #floraltable #floraltablescape #florals #myfloraldays
We love the idea of setting the table with a little stocking gift hanging from everyone’s chair ✨ 
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#williammorrisdesign #williammorrisfabric #williammorris #williammorrisprint #florals #christmasflorals #christmastable #shopsmall #shopsmallbusiness #christmascrafts #stockings
We absolutely love setting the table this time of year, aren’t Christmas tablescapes so magical ✨ This central floral arrangement is the star of the show this week 🫶🏻🕯️ Anyone want a tutorial on how to fold these Christmas tree napkins? 🎄
On the table; William Morris Mallow Wine pvc fabric and matching napkins ✨
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#williammorris #williammorrisfabric #williammorrisdesign #williammorrisfabrics #fabric #florals #christmasflorals #candlelight #floralarrangement #floralarrangements #christmastablesetting #christmastablescape
Beautiful Strawberry Thief ovengloves are back in stock! 🍓 A perfect Christmas gift, remember you can always gift wrap your items at checkout to make Christmas a little easier, then either send it to yourself or we’ll write the tag with your message and send it straight to your loved one 🥰 
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#christmasgift #christmasgifts #shopsmall #shopsmallbusiness #independant #williammorris #williammorrisfabric #williammorrisdesign #strawberrythief #ovengloves
Christmas tablescapes are a go! ✨ Our Brother Rabbit blue pvc fabric and napkins are on the table and look so beautiful paired with our dressed up garland! 🎄 If you’re planning your Christmas table, remember there’s 20% off everything right now with code: floralfriday at checkout 🌿
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#williammorris #williammorrisfabric #williammorrisdesign #williammorrisfabrics #florals #floraldesign #morris #preraphaelite #christmastable #christmastablescape
Every Morris lovers best friend needs one of our new beautiful dog bandanas! 🐾 Hand made in Yorkshire, aren’t they adorable! 🐕‍🦺
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#williammorris #williammorrisfabric #williammorrisfabrics #fabric #fabrics #dogbandana #dogbandanasuk #dogbandanas #labrador #christmasgiftideas #giftsfordogs #giftsfordoglovers
Beautiful Willow Bough, one of our all time fave Morris designs 🌿 The matching set is a beautiful Christmas gift to brighten up their home all year! 🫧 20% off now for Black Friday too if you use code; floralfriday 🌷
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#williammorrisdesign #williammorrisfabric #williammorris #williammorrisfabrics #morris #willowbough #floralprinteverything #floralprint
Yippee it’s here! ✨ Use code: FLORALFRIDAY at checkout on our website only for 20% off everything - including sale items! 🫧
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#williammorris #williammorrisfabric #williammorrisdesign #williammorrisfabrics #morris #blackfriday #florals #floralsyourway #myfloraldays #christmasflorals
Get ready for flower arranging class with us 🌷 Our beautiful Willow Bough William Morris pvc apron is perfect to protect your outfit from splashes when cooking, crafting or cutting your stems! 🌿🫶🏻
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#williammorris #williammorrisfabric #williammorrisdesign #williammorrisfabrics #fabric #fabrics #pvc #pvcfabric #apron #willowbough #floralapron #flowerarranging #flowerarrangingclass #labradorable #labrador
We couldn’t resist another pic of our bonfire night set up! 🫶🏻 our PVC fabric is such a popular option for the table as it’s wipe clean, so any spills can just be quickly fixed 🫧 We wouldn’t reccomend lighting sparklers in the house or over your tablecloth though! 🙃
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#williammorris #williammorrisfabric #williammorrisdesign #williammorrisprint #morrisdesign #bonfirenight #tablescape #floraltable #myfloraldays
🎆 Take 15% off our whole website for 48 hours only using code: BONFIRE at checkout 🔥 (we’ve also launched gift sets including half metre gift sets for the quilters and crafters in your life, you get a half metre free when you purchase the set and they come gift wrapped… this is is soft launching Christmas Incase everyone says we’re too early.. but also our Christmas trees are already up so we’re ready to talk about it when you are? Let us know?) 🎄
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#williammorris #williammorrisfabric #williammorrisdesign #williammorrisfabrics #fabric #florals #discountcode #bonfirenight #christmasflorals
Had to video us cutting beautiful William Morris Willow Bough today, this heavyweight fabric is off to be made into curtains, it’ll look so stunning! 🫶🏻 If you’d like a free sample just let us know ☺️
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#williammorris #williammorrisfabric #williammorrisdesign #williammorrisfabrics #fabric #florals #preraphaelite #floraldesign #fabrics #curtainfabric #ukbusiness
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